Success Stories
#Letsgoshooting
Kevin Dixie - No Other Choice Firearms Training
There is the privilege of taking a first shooter to the shooting range, and then there’s the event organized by Mr. Kevin Dixie. To celebrate National Shooting Sports Month, Dixie, or “K.D.” as he is better known—took 17 inner-city youths and gave them one heck of a firearms education. An Unparalleled Event “I was absolutely honored to be working with the NSSF for the National Shooting Sports Month,” K.D. related, “as it allowed me to put together a great group of co-sponsors and show some kids—who may never had had this kind of opportunity—exactly how a firearm is built and then fired.” K.D. had the perfect platform in place to launch such an event to celebrate 2018’s National Shooting Sports Month. He runs No Other... Read more
Crossroads Shooting Sports - A Perfect Fit for National Shooting Sports Month
In the midst of the Des Moines metro area, the CrossRoads Shooting Sports gun shop and range allows many people to learn, practice, train and shop for the latest and greatest firearms and associated gear. At the helm of CrossRoads is Tom Hudson, a man who is much more than just a salesman, a man who takes a modern, open-minded approach to his store in order to best serve his wide variety of customers. CrossRoads Shooting Sports has a contemporary 17-lane shooting bay, expansive retail store and offers a variety of gunsmithing services. A well-developed class curriculum is backed by a staff of instructors who can handle all levels of shooters. “We absolutely love to embrace the community, listening to the needs of the customer... Read more
Defender Outdoors - National Shooting Sports Month A Big Boom for Texas Range
“Last year we had a range day with Col. Allen West, featuring F1 Firearms and a ‘Try-Before-You-Buy’ day with Smith & Wesson,” says Will James, President of Defender Outdoors, LLC, as he begins unwrapping for me a hefty and impressive package of activities his indoor range, separate outdoor shotgun range, brick-and-mortar retailer and e-commerce entity did in 2017 for National Shooting Sports Month. Though finding out about National Shooting Sports Month at the very end of July last year left Defender Outdoors with only a short time to craft and promote unique events in time for August, it pulled it off. “Luckily, we had already planned some special community shooting events for August, so it was easy to co-brand,” he says. “We’ll be a lot... Read more
Deep River - National Shooting Sports Month “All Successful” At Deep River
“The whole month and the events here, they were just all successful,” says Ed Strickland, Shooting Pavilion Manager and Event Coordinator for Deep River Sporting Clays and Shooting School in Sanford, North Carolina, of last year’s inaugural National Shooting Sports Month. “We couldn’t ask for any more than that—and that’s our goal again this year, to try and make it successful and live the mission to bring #LetsGoShooting to the forefront in this area.” While there are other ranges nearby, Strickland attributes Deep River’s success in part to its involvement with NSSF. “We’re diligent in promoting the principles that the NSSF puts forth,” he says. Events That Drive Participation No doubt, a lot of the range’s success is also attributable to Strickland’s southern hospitality and... Read more
Break-A-Clay Day - #LetsGoShooting and Break-A-Clay!
The title of this piece is what’s called a “double entendre,” i.e., it has two interpretations. The one is obvious, “Let’s go shooting and break a clay” means exactly what it says. The other meaning reflects the great opportunity ranges have to combine NSSF’s #LetsGoShooting campaign with USA Youth Education in Shooting Sports’ (USAYESS) “Break-A-Clay Day” events. Each is worthy on its own merits, but these things combined ascend to a new level that range owners can parlay into not only a fun event for National Shooting Sports Month, but one that attracts young shooters, adults and business leaders from their communities who might not otherwise be involved in the shooting sports. They also promote the range locally while at the same time help shooting... Read more
Okeechobee Shooting Sports - #LetsGoShooting Month Means Outreach and Reactivation at Okeechobee
“Because we studied what we did last year,” Jeff Wait, owner of Okeechobee Shooting Sports (OSS), is optimistic about the new approach he’s taking for 2018’s National Shooting Sports Month. August is the hottest, muggiest month of the year in Okeechobee, Florida, not to mention it’s also peak hurricane season, making attracting shooters to Wait’s nearly 100-acre outdoor range something of a challenge during the #LetsGoShooting month. “We’re located in a rural area. Ninety-seven percent of our customers drive over an hour to get to us. Most are driving an hour and a half. Only three percent of our business is local, so we’re not a place where they pop in after work. We’re a destination range, so they’ve made a big effort to come... Read more